Branding & marketing in India
If you want to sell products or services in India, good brand positioning is essential. We help you with questions like:
What brand strategy will work for my product or service in India?
How do I reach the right target group? Digitally, offline, via events?
What is the best way to launch my product in India?
What translation do I need to make of my European communication strategy to be effective in India?
What cultural sensitivities should I take into account in my marketing strategy?
What language do I use? English? Hindi? Or any of the other regional languages?
What budget do I need to generate turnover?
What marketing strategy do my competitors use?
Our services
Workshop: Brand positioning in India
During this workshop, our marketing and communication professionals will work with your marketing and communication strategy on the basis of an extensive intake. Our experts are experienced and know what it takes to reach the right target group in a diverse country like India. This is essential to ensure that you use your resources efficiently. At the end of this workshop, you will have a solid starting point for your marketing and communication strategy that you can start implementing in India: with your own team or under the guidance of our experts.
The workshop lasts half a day or a day, depending on the case.
Implementing your digital communication strategy
Based on the outcomes of the workshop or on your existing strategy, we take care of your entire digital communication with our local partners: website, social media, content creation, advertising, design. Our local partners are among the best in India and have extensive experience in introducing international and national brands to the Indian market.
Event design and product launch in India
Around the launch of a new product or service in India, you want to reach as much of your target group as possible with a well-tuned message. Especially in India, this is the moment to generate publicity and to make sure that your target group gets to know you. Our partners in India are responsible for successful product launches and introductions at the local level, across regions and pan-India. We therefore recommend that you shape this moment wisely, regardless of your budget. Let our local experts convince you.
References for this service:
Articles, tips and customer experiences
